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Choosing an Industry Event That’s Right for You

How do you pick from the dozens of garment and sportswear trade shows?

By Jeanine Flannery – Stahls’ ID Direct Event Coordinator

A tradeshow visitor trying out the new Hotronix Fusion heat press in the Stahls' ID booth at ISS Atlantic City.

The best way to experience a tradeshow is to visit a booth where they’ll let you get hands-on with the equipment. This guest is trying out the new Hotronix Fusion heat press at the Stahls’ ID Booth at ISS Atlantic City.

The decorated apparel industry has many trade shows happening around the United States each year.  When trying to determine which one(s) you should attend, consider the following criteria as you make your selections:

Which companies are you interested in visiting and are they exhibiting at the event?


Will they be displaying the products/services you are interested in learning more about?


Are they offering  “hands-on” demonstrations at the show?


Will they be offering any kind of incentive/discount for placing your order at the show?

What kind of service do they offer after your purchase and do they have a sales staff available for any follow-up assistance that may be needed?

Rest assured that Stahls’ ID Direct (or one of the other GroupeSTAHL companies) will be exhibiting at the event you are considering.

Our products/services are always powered up and ready for your personalized, hands-on demonstration and special show discounts are available at every event we attend.

After your purchase, our online Software & Artwork Creation Support, Dealer Marketing Tools, Instructional Videos, and Technical Support can be accessed quickly with a click of your mouse.  Our award-winning customer service department can answer your questions and lend their expertise to help you decide the best method to complete your decorating dilemmas.

Last, but not least, the ever-expanding GroupeSTAHL Sales Alliance has representatives across the U.S. ready to assist you – if you decorate apparel; you have a friend in the GSSA.

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