by Matt DeLaere, Marketing
|Note the glossy Viking ship design on the front of the shoulder.
[Image from http://www.sportslogos.net]
In late 2013 and early 2014 we showcased the Olympic hockey jerseys of the United States, Canada, and Russia. All of the newly-designed jerseys featured faux lacing on the neckline and several included tone-on-tone glossy accents. Both the accent designs (stars on the American jersey, maple leaves on the Canadian, and a Viking ship on the Swedish) and the imitation laces were the continuation of a recent trend of placing subtle “watermark” design elements which typically give a glossy sheen to areas of the jersey, but are visible only from certain angles.
|Oregon’s 2012 Rose Bowl jersey with gloss wing shoulder design.
[Image from http://www.oregonlive.com]
University of Oregon football uniforms are an excellent example of this trend. For several years the Ducks’ jerseys have featured a wing design on the shoulders. Some versions have black wings on a yellow jersey, or silver wings on a black jersey, but the team’s special 2012 Rose Bowl uniforms featured a glossy green wing design on matte green jerseys.
Other recent uniforms, like the ones the Jacksonville Jaguars introduced last year, employ glossy tone-on-tone elements on a matte jersey. And while some uniform traditionalists might not like it, this trend is popular in the present and at least the near future.
|Achieve the gloss accent look, like the flames on this jersey’s shoulders, with Stahls’ SuperTEK® Gloss Clear
Now, you might be asking, “How can I get this popular look on football, hockey, and other jerseys, as well as fashion apparel?” Funny you should ask! Brand-new Stahls’ CAD-COLOR® SuperTEK® Gloss Clear printable heat transfer material is perfect for creating the wet, glossy look.
Stahls’ TEK™ printable heat transfer materials are designed for performance garments. They’re stretchable with great rebound and, thanks to patented STiX2™ adhesive, they apply at low temperatures, allowing you to decorate technical fabrics like nylon and Lycra®/spandex without damaging or scorching the garment.
When cut without printing, SuperTEK Gloss Clear can be applied to performance wear and athletic jerseys to achieve the tone-on-tone “wet” look. As its name implies, Gloss Clear is clear with a gloss finish, allowing the base garment to show through with a glossy sheen. And it can be layered with other heat transfer materials to create truly unique gloss-accented designs for all types of garments.
So there you have it. Whether you’re looking for a printable heat transfer material to print vibrant, glossy designs or to replicate the “liquid glass” look that’s so popular these days, SuperTEK® Gloss Clear fits your needs.