by Matt DeLaere, Marketing
|Decorating a football jersey on the Hotronix® FUSION® heat press.|
When you’ve been in business for over 160 years, people pay attention to you. So it is with the New York Times, known as “the newspaper of record” for their practice of reporting on, as their motto says, “All the News That’s Fit to Print.” Last week they saw a story on personalized jerseys as fit to print.
In advance of Thursday’s draft, “The Gray Lady” ran a story about the quick turnaround needed to personalize jerseys for college football players to display onstage once they are drafted. The role Stahls’ plays in this two-minute process was detailed, from pre-heating right through the peeling of the carrier.
No doubt you’re familiar with the heat printing process, but if you’d like to read about what you do in one of the world’s most celebrated newspapers, check out the story and accompanying video on the New York Times website.