I just bought a heat press! Now what?

by Bruce Weiandt, GroupeSTAHL Sales Alliance representing DC,DE,MD,NC,VA,WV You’ve  purchased a heat press? Great news, you’re in business! Now the question is, what do I offer? For anyone new to the business and even for veterans, the amount of product…

Creative Caps with Digital Heat Transfers and More

by Juliet Kalmeta With digital transfers, CAD-CUT® heat applied material designs, and heat transfer foils, decorating caps and hats with a cap heat press has never been easier.  Some transfers can be heat applied to most fabrics; including nylon, neoprene,…

Jan Starr Inducted Into Detroit Adcraft Club Hall of Fame

by Cara Cherry, Public Relations GroupeSTAHL employees love to celebrate. We especially love to celebrate our employees’ achievements. Recently, our GroupeSTAHL CEO and Vice Chairman, Jan Starr was inducted into the Adcraft Club of Detroit Hall of Fame. Prior to…

Tip Jar: Creating a 4-color Design with CAD-CUT® Premium Plus

by Courtney Matlick, CAD-CUT Direct Over the last month, we have introduced to you our new heat transfer material CAD-CUT Premium Plus and told you about all its benefits.  While all of the benefits are cool like the soft, matte…

Apparel Decorating Extravaganza – co-sponsored by Stahls’ ID Direct

by Jeanine Flannery, Event Coordinator Organized by Col Desi and sponsored by twenty vendors, including Stahls’ ID Direct, the Apparel Decorating Extravaganza is a two day education workshop conference and trade show devoted to apparel decorating. Whether you’re thinking of…

How the Hover Heat Press Fits With the DTG Industry

by Patrick Seward, GroupeSTAHL Sales Alliance representing: Metro NY and New Jersey While attending the Promotions East convention last week, I noticed that the number of Direct to Garment (DTG) manufacturers and end-users are still growing. I watched as Brother®…