by Matt DeLaere, Marketing
|[Images from http://twitter.com/Uniformswag]
Music fans are well aware that members of the band Kiss are not known for subtle understatement. Whether it’s their music, their clothing (and face paint), or their marketing, these guys love it loud (see what I did there?). And they’re not afraid of a little self-promotion, lending their name and likenesses to products from dolls to caskets to football teams.
Wait, caskets? Wait, wait, wait, football teams?!? Ok, there’s only one (how could there possibly be more than one) – the Los Angeles Kiss of the Arena Football League play their first game this weekend. The team, owned by band members Paul Stanley and Gene Simmons, recently unveiled their uniforms and they look hot. Literally, actually.
The main design element of the uniform is an actual classical element – fire. Yes, flames adorn the jersey shoulders and number, as well as the team helmet, including the facemask (and visor, apparently). As if all this fire wasn’t quite flamboyant enough (again, literally), the helmets have a chrome base, making them even more eye-catching. Yesterday we had a blog post which mentioned the recent use of chrome in sports uniforms. Well, we never saw this coming.
Personally, I think the helmet looks pretty cool, but I’ll leave the flaming shoulders up to others to decide. And sure, the flame-filled numbers might be unique for a professional team, but did you know that you can get a similar effect with CAD-PRINTZ® text and number effects?
In addition to camouflage, plaid, animal prints, and sports textures, among others, there’s a “Hotrod” fill effect which features flames on a black background. In the CAD-PRINTZ Effects Wizard, simply choose “Special Effects” on the Fill FX tab and you’ll be able to apply this scorching effect to your text or numbers.
So, next time a customer wants a hot look for T-shirts for his band, hats for his football team, or bags for his hotrod club, you’ll know where to find one.
As for the LA Kiss, if their uniforms are any indication, they certainly won’t be boring.