by Matt DeLaere, Marketing [Image from http://www.mlbdailydish.com] Personalization of uniforms and other apparel can be simple when a team is full of Smiths and Joneses, but what to do with that pesky little leaguer, Thomas Gurchumelidze? The obvious solution would…
The Playoffs: A Time for Heroes
by Matt DeLaere, Marketing Die-hard fans of the NHL know that the playoffs begin this week. On a personal note, while basketball fans wait all year for the NCAA Tournament to begin, then spend day and night watching games, I…
I’m a Fan of Heat Transfer Material
by Courtney Matlick, CAD-CUT Direct I love the commercial break during television shows. I never flip around when a show goes to break because I love to see what advertisers are coming up with for their brands. The other night,…
(Dye) Migration is for the Birds
by Mary Castelli, Marketing Most screen printers have encountered dye migration or “bleeding” issues at some point during their careers. This unappealing discoloration can occur several hours, days, or even weeks after screen printing polyester jerseys or apparel. Imagine the…
Hot Dog! It’s Opening Day
by Matt DeLaere, Marketing The baseball season officially started this week, which means that kids and adult leagues will be taking the field soon. If you’ve been busy fulfilling league orders with your heat press, you already know that. To…
Split Front Jerseys Made Easy
by Mary Castelli, Marketing Split-front graphics on button-down jerseys are one of the most sought-after baseball personalization options. Single and multi-color Poly-TWILL™ heat transfer fabric logos edged in a satin or zigzag stitch have long been a staple with baseball teams.…
Hat Decoration – Even the Mad Hatter Would Be Impressed with the Possibilities
by Matt DeLaere, Marketing The days are getting warmer, birds are singing, and trees are budding – spring has sprung. With spring come the baseball and softball seasons. We’ve paid a lot of attention lately to uniforms, from logos to…
Used Shirts That Aren’t Second-Hand
by Matt DeLaere, Marketing Several states, including my home state of Michigan, have bottle deposits. When you buy a frosty, delicious Mountain Dew, you pay an extra 10 cents (5 cents in some states), and get that money back upon…
How To Heat Print on Towels with Flock
by Karin Bellinghausen, Marketing We are often asked if you can heat print on towels. The answer is yes. Although most people associate embroidery with towels, it is possible and profitable to use a heat press to decorate towels with…